If you are a guy who wants to do business on a trucker hat, this guide will help you. After reading it, you will know more about the future of trucker hats, which hats will sell well in 2022, and which brand is the most popular. Let us go step by step.
The data is from Google keyword planner, Google Trend, Amazon, Semrush, etc.
Before starting your business, you must know how big the market is. Usually, we do this on Google and Amazon since they are the two biggest in shopping.
From the data of Google keyword planner, we can see there are large quantities of people who search trucker hats on Google, from 100k-1M. A good market. But we need to pay attention, and the competition is high.
(the date is From August 1, 2021, to July 31, 2022)
Next, we want to know whether it is a rising market.
From Google Trend, we can see it has risen sharply in these last five years. Almost doubled.
In TikTok, there is 52.3Million watch for the trucker hat.
Compared with people in other countries, American people love truckers the most.
Other countries include Canada, Australia, the United Kingdom, and New Zealand. So if you want to sell more trucker hats, America is the one you must spend time researching.
Thirdly, we want to know if people prefer some color.
| Color | Avg. monthly searches |
| black | 117200 |
| green | 63900 |
| red | 63000 |
| blue | 25100 |
| pink | 21550 |
| orange | 17450 |
| white | 14650 |
| yellow | 13200 |
| brown | 11400 |
| black, white | 10800 |
In conclusion, people prefer standard colors of black, green, red, blue, pink, etc.
Fourth, from search volume on Google, we know men love trucker hats the most.
| Gender | Avg. monthly searches |
| Men | 218200 |
| Women | 61950 |
Fifthly, we want to know people's favorite trucker hat brands. So by researching on Google search index, we got this chart. Add up the search index for each brand.
| Brand | Avg. monthly searches |
| Richardson | 245150 |
| Von Dutch | 224700 |
| Patagonia | 108250 |
| Goorin Bros | 87950 |
| Kimes Ranch | 57550 |
| New Era | 29850 |
| Yupoong | 20600 |
| Chrome Hearts | 19100 |
| Nike | 16600 |
| Otto | 14800 |
| Adidas | 11150 |
| Amiri | 10350 |
| Flexfit | 9000 |
| Carhartt | 7650 |
People search Richardson most; next is Von Dutch.
However, We've found that the best trucker hats on Amazon differ from what we know on Google.
The best seller is Yupoong. However, Richardson and Von Dutch sell well too. Thus you know, on different platforms, there is something different.
TOP 50 Trucker Hat Brand —— Complete List
| Team | Avg. monthly searches |
| Yankees | 9950 |
| Dodgers | 8650 |
| Braves | 5000 |
| Giants | 2550 |
| Red Sox | 1550 |
| Patriots | 1500 |
| Oakland a's | 1500 |
| New York Mets | 1500 |
| Bruins | 1500 |
| Laker | 1100 |
| Indians | 1100 |
| Cubs | 1050 |
| Boston Celtics | 1050 |
| Orioles | 1000 |
| Milwaukee Brewers | 1000 |
| Houston Astros | 1000 |
| Golden State Warriors | 1000 |
| Dallas cowboy | 1000 |
| Cardinals | 1000 |
| Bucks | 1000 |
| Broncos | 1000 |
| Animals | Avg. monthly searches |
| tiger | 9750 |
| bear | 8150 |
| horse | 7600 |
| deer | 7600 |
| wolf | 7350 |
| bull | 4700 |
| leopard | 1850 |
| cow | 1700 |
| lion | 1550 |
| elephant | 1000 |
| beaver | 600 |
| bird | 550 |
| snake | 500 |
| monkey | 500 |
| crocodile | 500 |
| squirrel | 100 |
| raccoon | 50 |
| otter | 50 |
| moose | 50 |
| camel | 50 |
| bobcat | 50 |
From the chart above, we know people are fond of tigers, bears, horses, deer, wolves, bulls, etc. An embroidery patch logo with an animal pattern is fashionable and gives life to the trucker hat.
In the last month, the most popular hats are buffalo bills trucker hat, PacSun, Richardson's 112 trucker hat, animal trucker hat, and Atlanta braves trucker hat.
Finally, we want to know if people will buy trucker hats in a particular season. The answer is yes.
People often buy trucker hats in summer and relatively few in autumn and winter.
Do you have any suggestions, let us know. If you have interest in a custom trucker hat, you can click this article to learn more details or write your requirement below.
